🟢Cleverside - who we are

We are an international mobile product company based in Cyprus and building high-performing apps and games since 2019. Our distributed team of 50+ talented professionals works globally to create products used by thousands of users worldwide. We operate in two key directions: game&non-game products available on 3 platforms: iOS, Android, Amazon Appstore. Our portfolio includes 15+ mobile games and 10+ utility apps. We combine data-driven decision-making, rapid experimentation, and scalable product strategies to build apps that perform, grow, and lead in their categories.

👇🏻What we do

Today the core focus is on:

🔥Mobile games on three platforms, mainly casual, including brain-training games. Our mission is to enhance and create new game narratives that bring more joy and excitement to users’ favorite games.

🔥Utility apps practical, widely used applications that consistently meet user needs. We’ve released more than 10 utility apps including photo editor filters, widgets&icons changers, pedometers, calorie trackers, smart counters. Our products are available across the Apple ecosystem (iPhone, iPad, Apple Watch) - allowing us to reach users seamlessly across devices.

🔎 Your Role

• Plan, set up, and optimize advertising campaigns in video ad networks (Unity Ads, AppLovin, Mintegral).
• Work with DSP platforms (Moloco, Liftoff, Smadex).
• Search for partners and purchase incentivized traffic.
• Manage the full user acquisition (UA) cycle: testing hypotheses, validating them, scaling successful initiatives, and stopping ineffective activities.
• Prepare and launch soft launches.
• Monitor and analyze campaign performance and optimize according to established KPIs, based on key metrics including ROAS.
• Collaborate with internal teams: marketing, creative production, analytics, product, and others.
• Research and test new tools, channels, and strategies.
• Analyze campaigns using tools such as internal BI systems and the MMP Appsflyer to scale effective traffic sources.

📚 What makes you a great fit

• Experience with different product including web products - as a plus (incent traffic, DSP, video networks);
• Experience with subscription-based and ad-monetized products (games/utilities);